Sharing kit
Everything on this page can be posted under your own name, as is or edited, with credit to buenliderazgo.org. It is designed for LinkedIn and works on any network.
The carousel
Ten slides, from good governance to good leadership. On LinkedIn: “Start a post,” “Add a document,” then upload it with a title.
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To frame
The definition and the seven principles, laid out as a print for your office wall, the meeting room or the hallway.
50 × 70 cm (about 20 × 28 in), the most common frame size; it prints just as sharp at 30 × 40 or 70 × 100 cm, because it is a vector file. It looks best on light, matte paper.
Posts to share
Each post comes with its image. Copy the text, download the image and publish them together.
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To introduce the principles
Thirty-five years of corporate governance rules, and major failures keep happening at organizations whose structures are fully in order.
Rules don’t follow themselves. Whoever leads follows them, enforces them, or hollows them out.
I’ve been reading the Principles of Good Leadership, an open framework that carries good governance into the behavior of those who lead people: seven principles and twenty behaviors you can see from the outside.
Which one is hardest for you?
https://buenliderazgo.org/en/
Download the imageEndorsers
To share that you have endorsed
I’ve endorsed the Principles of Good Leadership.
I commit to practicing them with the people I lead and to asking them to tell me when I don’t. I’ll renew that commitment every year.
Leading well means exceeding goals by growing people. It fits in one line, and it takes a whole career.
If you lead people, I invite you to read them and, if you see yourself in them, to join. Endorsements are numbered in order of arrival.
https://buenliderazgo.org/en/endorse/
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Principle 1: Purpose
Whoever leads knows why they lead, and their team knows it too.
This is principle 1 of the Principles of Good Leadership: Purpose. You can recognize it from the outside:
· The team explains its priorities in the same words as the person who leads it.
· Hard decisions are justified by the purpose, and it shows.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/purpose/
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Principle 2: Preparation
Leading can be learned, and whoever leads never stops preparing.
This is principle 2 of the Principles of Good Leadership: Preparation. You can recognize it from the outside:
· Nobody leads people without first preparing to do it.
· Whoever leads spends time every year training how they lead, with real practice and input from their team.
· What they learn shows later in their behavior, and someone checks.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/preparation/
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Principle 3: Trust
On the team of someone who leads well, people can tell the truth.
This is principle 3 of the Principles of Good Leadership: Trust. You can recognize it from the outside:
· Bad news arrives early, and people are thanked for bringing it.
· Someone can say no in a meeting, and nothing bad happens.
· Different voices change decisions.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/trust/
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Principle 4: Growth
Whoever leads well grows people until they can take their place.
This is principle 4 of the Principles of Good Leadership: Growth. You can recognize it from the outside:
· They delegate real decisions, and people take on more responsibility every year.
· There are successors ready for the critical roles.
· People grow from within: internal promotions and mobility.
· With the time artificial intelligence frees up, whoever leads is more present with their team, and people do higher-value work.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/growth/
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Principle 5: Sustainability
Goals are exceeded with people, and their human cost counts as a result.
This is principle 5 of the Principles of Good Leadership: Sustainability. You can recognize it from the outside:
· Results are reviewed together with turnover, workload, and team burnout.
· The workload is sustainable: there is rest, and there are limits.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/sustainability/
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Principle 6: Self-awareness
Whoever leads knows themselves, asks for the truth about themselves, and uses it.
This is principle 6 of the Principles of Good Leadership: Self-awareness. You can recognize it from the outside:
· They ask for input on how they lead from people who can give it without fear.
· They check what they believe about themselves against what their team experiences.
· They can be seen changing something after hearing it.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/self-awareness/
Download the imageAnyone
Principle 7: Integrity
Whoever leads the organization lives up, in their behavior, to what the organization declares.
This is principle 7 of the Principles of Good Leadership: Integrity. You can recognize it from the outside:
· What gets reported matches what gets rewarded.
· Whoever leads holds themselves accountable for their own example.
· Decisions made under pressure follow the stated values.
Which of these can you see in your team today?
https://buenliderazgo.org/en/principles/integrity/Have you endorsed the principles? The seal reaches you by email when your endorsement is confirmed. Endorse